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Wipro is a well-established brand for decades and the website has a great domain authority but the only problem was the Visibility in the Search Engine Result Page for the wide range of services, case study and articles. This ended up in a limited number of visits to the website.

Upon taking up the project the work started from the scratch i.e., right from the keyword analysis to connect the two ends of the rope, that is the Service Provider and the service receiver. Upon the extensive study of the services offered by Wipro and the possible ways of reaching out to the audience, the ON and OFF page SEO was executed to ensure flawless Visibility.

The emphasis was to enhance the visibility of the vast number of Wipro Web Pages in the Search Engine Result Page and place them next to where the competitors were present in terms of visibility so that they have a chance for fair competition.

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